Estabona Management is an affiliate of the Shared Value Initiative, a global community of practice among leading companies, civil society, and government organizations to drive adoption and implementation of shared value strategies.
Shared value is a management strategy focused on companies creating measurable business value by identifying and addressing social problems that intersect with their business. The shared value framework creates new opportunities for companies, civil society organizations, and governments to leverage the power of market-based competition in addressing social problems.
The concept was defined in the Harvard Business Review article “Creating Shared Value” (January/February 2011), by Professor Michael E. Porter and Mark R. Kramer.
The project carried out: Estabona is a co-investor with the UK investment fund, Benson Elliot. Responsible for management of the asset, it has executed a business plan that has significantly improved the value of the asset, creating a centre of mid-sized stores with leisure and food outlets in the province of Albacete. Currently, the centre has an occupancy rate of over 96%
The project: To execute a business plan focused on leisure, food and retail, with in-depth knowledge of local requirements. To generate synergies with the building’s other uses. To create social value in the centre as part of a repositioning strategy. The initial situation: The centre is part of an iconic building (designed by Spanish architect Santiago Calatrava) that includes the city’s exhibition
The project: The centre was purchased in 2020. Estabona is responsible for managing the assets to execute the business plan, significantly improving the value of the asset with a strategy based on daily retail, leisure and food. The initial situation: A two-storey retail and leisure centre with a GLA of 58,000 m² and 3,000 car parking spaces. This is an urban centre
The project carried out: Revenue volatility has been reduced on the basis of long-term leases. A market research study was carried out, analysing the potential market to find the best concept to develop on the site. A retail park has been developed with a GLA of 18,400 m² with tenants such as Leroy Merlin, Espacio Casa, Tiendanimal and Visionlab. The initial situation:
Demonstrating social value, the positive impact that real estate investment and development can have on our communities beyond financial returns is increasingly becoming a priority
On November 25 2019, the ASLA foundation opened a new shop in the Imaginalia Leisure and Shopping Centre. The opening was attended by the mayor